Lori is the Group Vice President of Global Marketing, Marc Jacobs and Balenciaga Fragrances at Coty. With over 20 years in the beauty business, Lori has established herself as an expert in designer fragrances. With a keen eye for fashion, cultural and consumer trends, Lori develops partnerships with the designers to translate their vision and bring their design philosophy to life – in a fragrance.
Since joining the Marc Jacobs brand in 2008, Lori has been instrumental in tripling the brand’s business and expanding its digital presence, while piloting the award winning launches of Lola, Dot and Honey. Earlier this year, Lori oversaw the Daisy Marc Jacobs Tweetshop, the fashion and beauty industry’s first pop-up shop with a social media twist.
Leveraging her strengths in strategic thinking, brand building and creativity, Lori is currently working with Alexander Wang and the Balenciaga fashion house to launch B. Balenciaga this fall.
Previously, Lori led the Calvin Klein fragrance brand where she spearheaded the launch of euphoria, one of the most successful fragrances in Calvin Klein history.
Lori graduated from the University of Michigan and began her career at Revlon where she developed her passion for beauty.
In 2010, Lori was honored with the Cosmetic Executive Women (CEW) Achiever Award. She serves on the Board of Directors at The Fragrance Foundation and CEW.